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Matthew Hern

Matthew Hern

As Vice President and Creative Director, Mr. Hern brings more than 25 years of experience in industrial design, creative direction and leadership to this new position. Throughout his career, he has worked with leading design and innovation companies, serving as creative director and lead designer at BMW Group Designworks USA, as lead industrial designer at Pentagram, and as senior industrial designer at IDEO. He began at Fitch’s Exploratory Design Lab and Product Genesis. In these roles, he was responsible for fostering creative culture, leading design vision, and ensuring continuity along the entire lifecycle of product design and development. 

Mr.Hern’s approach to product design as problem solving, with an emphasis on strategically evolving brands, has resulted in collaborations with clients including BART, BMW, Coca--Cola, Janus et Cie, Motorola, Nike, Steelcase and Varian. 



The Good Design Award Yearbook

All the selected award-winning projects in global design

The Good Design Awards are the largest and most extensive global design awards program in the world. Awarded design firms and manufacturers have the right to enter into a limited legal licensing agreement to use the Museum's GOOD DESIGN logo to mark and identify the selected product or graphic in their marketing, publications, promotions, and communication campaigns as a public symbol of product and service quality. This public seal of approval immediately informs consumers to understand that the selected product and graphic meets the most rigorous test and criteria for absolute design excellence.

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